One of the fun parts of owning a lingerie store is "picking new styles and brands etc". In 35 days, Trends Apparel Market will be in Edmonton showcasing the FW 2020 and SS 2021 collections from your favourite brands. Stay tuned for what we find and love!

Now in store! Nicole from FFY in Black/Cobalt has arrived. Available in cup sizes D to J and band sizes 30 to 42 cup size dependent. Also available are matching briefs and thong in sizes S to 2XL .

Thank you so much to everyone who donated silent auction items for our Let's Bust Cancer Barrel Race Fundraiser. With your help we were able to raise $1522 which was given to Ponoka FCSS for their local cancer funds!

Ladies - Need a Properly Fitted Bra? We're Worth the Drive.


Busted Lingerie provides women of wide-ranging shapes and sizes with properly fitted, supportive, fashionable bras and lingerie.  Our goal is to provide an “uplifting experience,” so you can confidently stand and walk tall.

We are Bra Fitting Professionals

Hi, I'm Sherry, founder of Busted Lingerie and the first woman to "Get Busted in Ponoka."


Never having what would be considered a “model’s,” or the “perfect figure,” I have worn a variety of Bra sizes over my lifetime. Weight gain & loss, having children, and just the process of ageing have left my breasts in a less than perfect shape. Over the years, “fittings” at department type stores left me feeling that I had purchased the “best of the worst” of what was offered in the size I was supposed to be. I had experienced more than my fair share of “bra creep,” and what I now call “breast sneak,” -  that dreadful feeling of your breasts falling out the bottom of your bra as you raise your hands above your head.


In the 11 years since we opened the doors to Busted, I have had women come from as far as Texas and Washington, but also as close as Edmonton and Red Deer, or down the street in Ponoka. We have supported women in every town around and surrounding areas including farms in and between Wetaskiwin, Bashaw, Falun, Rimbey, Pigeon Lake, Camrose, Canmore, Cochrane, Didsbury, Olds, Carstairs, Sherwood Park, St. Albert. More importantly, we have fitted bras and lingerie for women all shapes and sizes and walks of life. 


- Sherry 😀

We Fit - NOT Measure

Bra Problems We've Busted

Rose E  reviewed Busted Ladies Lingerie — 5 star

Its been a couple years since I purchased 3 very unique bras.. I have to admit, I wear tank tops a lot as I felt bras were uncomfortable...bad habit I formed from never being fitted properly. The ladies were super helpful, made me feel very comfortable of not knowing how to be fitted (this should be taught upon your very first bra) Who would ever imagine bra shopping could be this interesting ?? If you haven't shopped here, do yourself a favor.. and go see them !! Great selection, super patient staff and just a great experience. Looking forward to another shopping trip. Oh and before I forget.. they teach you how to properly care for your new under garments as well.. with great smelling flora soak. Thanks

Tiffany  reviewed Busted Ladies Lingerie — 5 star

Amazing customer service! After a horrible experience with the Bra Lounge in Red Deer we came out to Ponoka looking for a bra to wear with my wedding dress. Not only did they fit in another fitting for my mom but they went above and beyond! During our fittings she explained everything in great detail rather than just fit us quickly and get us out, she even stayed late to make sure that we were taken care of. My wedding dress had a low back so it was hard to find something to work, but after trying many different styles and tricks we were able to do it! Great choices stocked as well. Thank you so much!

Sharla C. recommends Busted Ladies Lingerie.
Customer service and outstanding knowledge -- these ladies have it! Always a great experience and they have never steered me wrong. All the bras I have purchased have fit wonderfully and the quality is excellent. Well worth the investment in comfort, healthy "girls" and wear life.


Kelly BI learnt the Busted Ladies Shop is not the “best little bra shop in central Alberta.” It should read, “Best little Bra Shop In Alberta”. Seriously. Couldn’t get a bra over 36 inches in band size at the big West Edmonton Mall in their special bra shops, but sure got one here. Yah Ponoka! 


"Brought a friend with mobility issues to the shop today and wouldn't you know, they had me prancing around in their underpants showing off for the camera within 5 minutes, and even though I wasn't out to buy - I found something quick. They are amazing ladies who will work with you to find the right fit, with many options and a super selection of sizes - there's even something for the hardest to shop for!  Be careful what you sign up for when you go in! (And it's 100% worth it!)"

We Are Proud To Support

Brands In Busted

Providing Award Winning Customer Service to Central Alberta since 2008